When buying gadgets, what is the one thing that you always prioritize? Is it the price or the features? Or is it something else? A few months ago, I answered a question on Quora:
Why are people crazy for Apple products?
When I saw this question, I felt like I’m “qualified” to answer it. Maybe because I prefer the Apple brand when it comes to computers and mobile gadgets. Also, I have years of experience using various products from Apple.
After responding to the question on Quora, I read other people’s answers. And it was quite offensive to read that some of the commenters think that people who buy Apple products only care about social status. Some even claim that Apple users are blind, loyal customers who know nothing about computers.
Yes, I am an Apple user. No, I don’t buy Apple products for social status. No, I am not a blind, loyal customer.
Personally, I buy Apple products because:
Customer service is topnotch.
I can trust that it works and will last for a really long time.
I love the way they market their products.
They–whoever they is–“get” me. I feel like I’m not just buying a product. I’m buying an entire lifestyle that is consistent with my identity.
So, yeah, I don’t buy Apple products for social status.
The Crazy One?
While I didn’t buy a MAC solely for social status, there might be another “status” that I care about. I might be attracted to Apple because I associate it with creating art. In changing the world. And as a writer, this is something that I value.
With my words, I create art or something like it.
With my words, I hope to change the world. 🙂
So, I guess in this regard, I am crazy. But you know what the Think Different campaign says about the “crazy ones” (wink, wink)?
“Here’s to the crazy ones. The rebels. The troublemakers. The ones who see things differently. While some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.”
Honestly, it doesn’t matter whether you have an iPhone, a smartphone from a local brand, or a 2G phone. I believe that the gadgets we own are only as good as how we utilize them.
So, how do you use your gadgets? Do you care about brands when buying one?
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