Why it’s Important to Customize What Shows up in your Facebook News Feed

a photo of Facebook newsfeed

You are what you see. And what you see can have a great impact on your mood and feelings. Nowadays, the first thing we check upon waking up is our Facebook news feed.

According to StatisticBrain.com, as of June 2013, there are more than 1 billion monthly active users in Facebook. Forty eight        percent of these users are 18-34 year olds who check Facebook when they wake up.


When we open our news feed, we are exposed to different random ideas and images—from inspirational quotes to catastrophic events from around the world. In worse cases, we see brutal and graphic pictures of accidents and animal abuse. Bombarded with these graphic images and depressing news isn’t really a great way to start the morning.


Although we don’t have control on what people share in Facebook, we can actually control what shows up in our news feed.


There are a few ways that you can tweak the content that shows up in your news feed.


For me, the easiest way is to uncheck “Show in News Feed”.

 a screenshot of show in news feed

More often than not, your friends in Facebook share the same types of content. For example, I usually share inspirational quotes, photos of cute dogs, and technology related news.


Now, I have Facebook friends who are animal activists who like to share brutal photos of animals. While I love animals dearly and support animal rights, I don’t want to be constantly bombarded with brutal photos. My heart couldn’t just take it.


So, if I detect that this person has a habit of sharing very graphic photos, I go to his/her timeline and uncheck “Show in News Feed”. This means that any post from this friend will no longer appear on my news feed. I think it’s a win-win situation: we still remain friends and I get to keep my sanity.


That’s one way I manage my news feed.


There are many factors such that affect what ends up in your news feed. According to Facebook.com:

The News Feed algorithm uses several factors to determine top stories, including the number of comments, who posted the story, and what type of post it is (ex: photo, video, status update, etc.).

If you feel you’re missing stories you’d like to see or seeing stories in your News Feed that you don’t want to see, use the different News Feed controls to adjust your settings.


So, I highly recommend checking out the different ways you can choose what appears on your news feed. You won’t have 100% control, but it pays off to be active on what you see. Instead of getting upset of some of the posts from your friends, you can enjoy seeing things that you like instead.


Do you like to customize what shows up on your news feed?


Irene Chan

Irene Chan

Irene Chan loves two things: communication and technology. With this tech blog and her role as Head of Communications at Veems, she believes she has the best job in the world. 🙂 Besides those two things, she's also crazy for coffee, dogs, and zombies.Follow her on Veems to get tips and fun updates from her geeky life.
Irene Chan